We’re proud to announce that, inspired by our commitment to be a Socially Responsible Company, we held our annual Beach Cleanup Day for the third year in a row, bringing together more than 400 Employees, Family members and Friends to pick up trash along our coastlines, with the slogan “Less trash, more life.”
Caring for the environment and engaging with the communities where we are physically present are two of the tenets of our institutional philosophy. With this conviction, we were able to restore 50 kilometers of beaches (200% more than last year) along the coasts of Acapulco, Barriles (Baja California Sur), Cancún, Ixtapa, La Paz, Los Cabos, Mazatlán, Manzanillo, San José del Cabo, Melaque, Playa del Carmen, Puerto Peñasco, Sayulita, Tulum, Vallarta, Zihuatanejo, Ensenada, and Tampico.
This time we exceeded all expectations, removing two and a half metric tons of waste–most of it plastic and non-biodegradable trash–contributing substantially to reducing the pollution that affects residents, visitors and wildlife in these region.
With actions like these, we underscore the values of Financial Humanism, giving our Clients, Employees and Shareholders a vision of what a company can be–complete and sustainable, offering not only the best service but also a relationship of excellence with the people and the world around us.